Showing posts with label ideas. Show all posts
Showing posts with label ideas. Show all posts

Sunday, December 7, 2008

Contract Approved! What's Next?

The P-G has said it: the contact has been approved by the union 1,388-44.

Now the focus is on fixing the Port Authority. The system is a troubled one, with some routes that have not been touched since they were streetcars over 50 years ago.

That's where Connect '09 comes in. The Port Authority has been surprisingly open about the findings so far from Nelson\Nygaard, a transit consulting firm. They are doing a complete look at the system, each route at a time. The documents are slowly coming in, like this one with overall suggestions. Some of these findings ring very true:
  • Service is Too Complicated
  • Too Much Service is Too Specialized
  • There is a Large Amount of Duplicative/Overlapping Service
  • Many Routes are Too Long
  • Routes are Very Circuitous
  • There are Too Many Stops
  • Service is Scheduled Very Irregularly
  • Service is Not Well Coordinated
  • Service is Not Scheduled in Consideration of Productivity Impacts
  • Service is Not Scheduled Efficiently
Ouch. But yes, one thing is very true about a lot of PAT routes: either they are tiny feeders that run 4 times a day and therefore get no riders or they are incredibly long routes that try to serve everyone and have huge gaps in ridership.

Thanks to the analysis, you can see how your route is doing: they posted a 10-20 page analysis on each route in the system. Yes, Christmas came early for us transit nerds. These analyses have rider counts for EVERY stop on EVERY route. You can even see how much Port Authority is paying for you to ride. On the excellent-performing 71A route through North Oakland and Shadyside it's $1.50 a ride. On the poor performing 25A in Moon and Coraopolis it's $15.28. Or you can see how complicated your route is: did you know the 46G through the South Hills to Elizabeth has 38(!) different variants?

The transit study also provides solutions for many routes. A lot of routes have the same solutions: eliminate rarely used or clustered stops, consolidate routes that use the same corridor, convert long routes to feeders that connect to popular routes (or busways or the T), use easy to remember headways, or even convert some routes to ACCESS-style demand service.

Some recommendations are a bit strange, such as these for the 77F:

Improve Service to the Pittsburgh Zoo to provide a more useful schedule that could serve both employees and visitors.

Discontinue Service to the Pittsburgh Zoo: Alternatively, discontinue service to the zoo due to very low ridership.


Some routes are beyond repair, like the 44D, a South Hills T feeder route that costs $37 a person.

The findings are fascinating, and all people interested in Pittsburgh transit should take a look. Whether these suggestions will ever be carried out is another factor, due to the fact that no one likes to eliminate bus service. I hope to see more people breaking down these new statistics, and you may even see some more analysis here.

Tuesday, November 18, 2008

Strike Update... What to Watch

Keep up with the latest strike posts here at Peak Direction by viewing all labor-related posts.

There's some great articles and websites popping up concerning the possibility of a Port Authority transit strike (or lockout) in Pittsburgh.
  • The University of Pittsburgh has a wide-reaching strike plan that included expanded shuttle service to Shadyside and Squirrel Hill (current Pitt shuttles only serve North and South Oakland); express service to Edgewood, Homewood, Highland Park, and Wilkinsburg; and (for a fee) service to park and ride lots around the county. No word on whether CMU and Chatham students can ride these buses (they can ride normal shuttles run by Pitt)
  • I wouldn't say Pittsburgh transit has a "blogosphere" just yet, but there are a few great blogs that focus on transit either entirely or in part. The East Busway Blog started last summer, and they have some great articles about previous failures of Port Authority. Let's hope that list stays short. No Commuter Left Behind also started in the summer, and the author actually works on transit for the Allegheny Conference. Green is Good has bloomed nicely, and covers Pittsburgh transit well. And last but not least, the excellent Null Space blog is letting the market decide. Place your bets on a strike!

Friday, November 14, 2008

What Pittsburgh Could Learn from Minneapolis Transit

Greetings everyone! Glad to be back. A few questions before the post:

Umm, where the hell have you been?

I moved to Minneapolis in August 2008. More in my last post.

Damn it, we're dying here! Pittsburgh only has 16 days left of transit service!

Yes, the news appears grim back in Pittsburgh. On November 23rd the union will vote on a strike after the Port Authority forced the contract into effect December 1st. The Post-Gazette has a story about how companies and people are preparing for the buses and trains to stop We reported on the story back in March. Watch for coverage here, and hopefully we'll have a few comments from those who ride Port Authority on a daily basis

So you went to Minneapolis and abandoned your transit blog? Did you abandon transit too?

Heck no. I am proud to be a daily rider of Metro Transit. It is the transit agency for Minneapolis, St. Paul, and surrounding areas. How does it stack up?

  • Around 70 million trips yearly* (Equal to Port Authority)
  • 118 Routes and one light rail line (vs 183 bus routes and 3 light rail lines in Pittsburgh)
  • Serving a population of 3,175,041 in the Metro Area (Allegheny County has 1,281,666 people)
*Other carriers such as MVTA operate in the suburbs, and bring up the total to 73 million. Numbers for this year are rising, and may hit 78 million.

So looking at these numbers, Port Authority seems to have higher ridership. Pittsburgh has more routes, but Pittsburgh is definitely a much harder city to get around due to hills, mountains, and three rivers. It's a lot more flat in the Twin Cities, streets are in a grid, and there's only one river (and a major tributary) here.

So what does Minneapolis do right compared to Pittsburgh?

Ease of paying fares. The Go-To Card was fully implemented in early 2007. It is a great piece of technology, also seen in Boston and hopefully soon in Pittsburgh.

The system is easy to use. First, you can buy a reloadable plastic smart card (currently free) from local stores, light rail stations, and by mail. You can add money to the card and/or you can add up to two monthly passes.

When you board the bus, you touch your card to a reader at the front of the bus (shown below). On light rail, you touch the card to a sensor on the train platform. You can even pay for multiple people if you enough cash or passes loaded onto the card.


The reader beeps, and even shows your balance. The great thing is that you don't even have to take your card out of your wallet; I usually just hold my whole wallet up to the sensor since it uses radio waves rather than magnetic strips. In addition, you can register your card in case of loss and easily recover any balance. Most workplaces and Universities also offer Go-To cards as an employee perk with tax benefits (also true in Pittsburgh).

To those who don't want to use the Go-To Card can also pay in cash, coins, or using older paper-based passes sold in some areas. Day Passes and 6-Hour Event Passes are available and are a great option for visitors. Fares are similar, though Express and Rush Hour fares are more expensive. There is no zone system though, and transfers are free.

Can Pittsburgh do it? Hopefully, they will soon. If the buses stay running, of course.

Free and Easy Transfers. Free transfers aren't the only great thing. Transfers are good for unlimited use for 2 1/2 hours on buses or trains. That means transfers could actually pay for a round trip if you are running to the store. Transfers are either slips of paper printed on the bus with a magnetic strip, or are implemented automatically on Go-To Cards. The on board transfer printer is also a reader, and makes it so the driver does not have to squint and see if you pass is valid. Both of these features speed up loading, but so does the next one...

Could Pittsburgh do it? Hopefully when smart cards are introduced, a overhaul of the transfers will be looked at. Free transfers were considered during the January 2007 proposed cuts.

Back Door Unloading. One of the top complaints in Pittsburgh is the sparse use of the back door on buses outside of downtown. The problem with Port Authority's buses is that the back door is controlled by the driver, which allows people to enter without paying fares. Here in Minneapolis, that problem is solved because the door can be pushed open from the inside. The driver still has to switch it on though as a safety issue. As soon as the person exits, the door closes.

Could Pittsburgh do it? Probably not unless new buses are acquired or old ones are retrofitted, since the ability to exit is a mechanical feature. And of course add in the confusing pay as you get off thing...

Real-time info with NexTrip. The phone system for buses and trains, NexTrip, provides real time information via phone, internet, and visually at a few stops. The automated phone system now has voice recognition, but is a bit less sophisticated than Let's Go!, described here earlier this year. But the feature of real time departures makes the phone number (612-373-3333) worth putting into your cell.

Could Pittsburgh do it? Fitting every bus with a GPS system costs money that the Port Authority probably doesn't have. Though a system-wide automated bus information number is very possible.

The light rail actually goes somewhere. Ok, sorry to those on the T. But Minneapolis has one line (the Hiawatha Line) that services Downtown Minneapolis, the Target Center, the Metrodome, the Airport, and the Mall of America. An extension to the new Target Field is due when the facility opens in 2010. And in 2014, light rail will also extend to the University of Minnesota and Downtown St. Paul. Sorry T, but Minneapolis has you beat there.

Can Pittsburgh do it? Doubtful. Light rail to the airport and Oakland is constantly debated. Read about the ups and downs of Oakland light rail here. To Pittsburgh's defense, light rail to the Airport and Oakland has many obstacles: distance, topography, rivers, and an already crowded road system.

A Guaranteed Ride Home. This is a regional program that gives those who have bus passes (or walk or bike to work) two free cab rides every six months up to $25 each. The coupons also work in buses or trains, and can be combined for more expensive trips. It's a great way to encourage alternative transportation for those who worry about having to leave work early or staying late and missing the last express bus home.

Can Pittsburgh do it? It will require more funding, but they definitely should. It makes transit riders all fuzzy knowing that they can always take a taxi if needed.

Schedules at the stops! Yep, at a lot of shelters around the city the schedules are posted for all routes. Even at ones owned by advertising agencies. I've lamented about this before. And if a stop is out of service? There's a very simple white paper sign: "Buses do not stop here."

Can Pittsburgh do it? Hell yes they should, and somehow they should force Clear Channel (the advertiser and owner of many bus shelters) to allow bus information in their precious shelters.

Schedules on the buses! Metro Transit seems to be a lot better about putting the right schedules on the buses. Hmm... I've also lamented about this before. See a pattern?

Can Pittsburgh do it? They sure can. Just plan ahead more.

A system map! In print and online. Ok, this is getting ridiculous. Did Metro Transit read my post?

Can Pittsburgh do it? They may have to hire someone to make it, but it's a bit unbelievable that they don't have an internal one.

Driving on the shoulder! Yes, buses are allowed to drive on interstate and local road shoulders if necessary to bypass traffic. State law requires cars to allow buses to merge back into traffic, though in practice this may not happen.

Can Pittsburgh do it? It would take legislation, but whether this is necessary given the busways is not known.

A free rider newsletter! TAKEOUT is published every month and is always hanging on the bars in buses and trains. It contains news about upcoming events and is mostly a paper copy of the news section of the website. However, it allows those without a computer to read about service changes and other information.

Can Pittsburgh do it? Sure, it would be a great way to spread info about changes and upcoming events and even the status of the North Shore Connector.

Free rides! Metro Transit seems to be better about encouraging users to try the system out. They give free rides to hockey fans, arts festival goers, attendees of the world famous Minnesota State Fair, those going to the downtown Holiday Festival, partiers on St Patrick's Day... Heck, even when I sent away for the "New Rider Information" packet they included two free tickets.

Can Pittsburgh do it? Maybe if they attracted more sponsors.

Easy info by mail. The website has an easy to use form that allows you to send away for schedules, system maps, bike riding brochures, and all kinds of info. There's a great New Rider Information book that shows how to read schedules, pay fares, etc.

Can Pittsburgh do it? Sure. This is easy web stuff, they already offer information by mail but over the phone. This feature makes it a lot easier to try out the bus for the first time.

Frequency information. The schedules are a lot better when describing the overall frequency of buses and trains, as seen on my route's info page. Some routes are even designated as High-Frequency routes, and schedules and stops reflect which routes are frequent (described as being every 15 minutes or better weekdays from 6 a.m.-7 p.m. and Saturdays from 9 a.m.-6 p.m.)

Can Pittsburgh do it? Yes, the designation as being "high-frequency" can attract residents to look for places to live and work that fall on a high-freq line. It's all about publicity and letting riders know which buses are worth waiting for even without a schedule.

Nice drivers! This is just my opinion, but the drivers seem to be more willing to answer rider questions. This is a state known for being nice though. However, I have had the occasional surly driver.

Can Pittsburgh do it? With more group hugs and sunshine perhaps.

Wow, that was a lot of good stuff. But don't sweat it Pittsburgh, an upcoming post will be about what's better back home. Yes, there are some things.

Thursday, March 13, 2008

March Service Changes

The Port Authority March 2008 service changes are up, and are mostly harmless. Notice the error in calling the Trafford Express the 68E, when it's really the 68F. Ha!

Port Authority also posted a quick and easy guide that actually links to the new schedules! Right now that previous page is the only place to get them, hopefully they'll replace the old schedules on the website Sunday morning. All changes take effect at the beginning of service on Sunday, March 16th, 2008.

The biggest deal on the new schedules? The error. Yep, the new schedules for 12 bus routes (51E, 58C, 58P, 58V, 67A, 67C, 67E, 67F, 67H, 67J, 68F, and 68J) show a new Downtown routing that has now been postponed. This is all related to the rerouting of buses away from Market Square, which has been delayed due to construction. Yes, if you want to revitalize Market Square, make sure bus riders are not waiting and getting off there. Luckily it seems they were able to add a disclaimer to the schedule before printing, but the maps inside are still incorrect.

The other interesting trend are the adjustments made to increase West Busway pickups heading to downtown. Three inbound and outbound rush hour trips have been added to the all-stops 33X, and restrictions at Sheraden Station on the 28X have been lifted. No new schedule for the 28X is listed on the website as of yet. The lot in Sheraden is currently at 95%, so adding all those new trips must be needed. The 28K Moon Express also picks up at Sheraden before heading downtown.

The 28X definitely should be examined. Right now, it picks up only going to the Airport, and discharges only going to Downtown and Oakland. I understand expediting the trip to the airport: your flight will leave with or without you. But I can see eliminating some stop restrictions during off-peak times, especially heading to Oakland, due to eliminations in midday 100 service to Oakland. The bus is often half-empty during the day, and passengers on the busway are passed up.

Wow that was nerdy. Ok, here's a real problem with the Port Authority website. Say you find an old schedule in your house. Is it still good? Some buses like my old 61C haven't been touched since March of 2007. Oh look, Port Authority has a list of routes and when their schedules were last updated! Oh, but it hasn't been updated since the March 2007 service changes. Yep, it hasn't been changed to reflect the June 2007 15% service cuts. Shameful.

Friday, February 22, 2008

The 1421ft Shuttle Bus? And Other T Musings

Just announced on Post-Gazette: Gateway Center subway station is going to close for two years in May of next year to build a new station for the North Shore Connector. The current subway station will be replaced by a new one in 2011, probably due to Gateway Center's lack of an outbound platform. The crazy part of the story is this:
Service will end at the Wood Street T Station in the interm. Shuttle buses will be provided for riders who want to continue their trips by transit instead of walking to and from the Gateway Center area.
I one time took a T from Wood Street to Gateway Center and then laughed at myself for waiting to take a minute long ride. The distance between the two stations? 1421ft. And they're going to run a shuttle bus for a quarter mile? A bus that goes 3 blocks? Really? Might as well install a moving walkway like they have at Pittsburgh International Airport. Heck, remove one of the unused ones since they have to close a quarter of the gates. I just hope that if they do make a shuttle bus they expand it a bit, like the old 96A Golden Triangle free bus that circled downtown when people still shopped there.

And again, why does Port Authority still put Penn Station (Or maybe it's called Penn Park...) on some T maps? No trains ever run there, and even if they did they usually only ran twice a day. They did use the Penn Park station during the All-Star Game due to its proximity to the convention center. Wait a second, didn't the Port Authority try to connect the T to the Convention Center as part of the NSC only to cut it due to costs? Meet Glen Walsh, local transit advocate who proposed a plan to link the Penn Park station to both the Mellon Arena and Convention Center using elevated walkways. The City Paper even did a story on it, but the idea was rejected by the Port Authority. The station now just sits there, as does the starwell leading to "Track 3 Penn Park" in Steel Plaza. The far left side of that photo is the Penn Park platform that is now mothballed.

And putting a "future extension" arrow toward the airport when there's no funding or environmental impact plan or acquiring of right of way? Genius.

CORRECTION: The 96A was a reduced fare route, not a free route.

UPDATE
2/23: Full P-G story here. I'm still confused, how will cars transfer from inbound to outbound if the loop at Gateway Center is closed? Will they just reverse? Wait, that's not possible, like two cars in the same elevator shaft... right?

UPDATE again: Turns out I deleted the oh-so-clever map that I created to accompany this story. I'll try to get it back later.

Thursday, February 21, 2008

Pittsburgh Transit Blog Roundup

It's that time again to see what Pittsburgh bloggers say about transit...

25th Anniversary of the East Busway

Today marks the 25th anniversary of the Martin Luther King Jr. East Busway, a dedicated transit-only highway between Downtown and Swissvale serving 12 communities and 26,000 riders daily on 32 routes. For scheduling information on those 32 routes, including the EBA, EBS, and EBO, click here. To celebrate, the Port Authority is holding a contest announced in this week's City Paper. Pick up a copy, answer the questions listed in the ad (look for it early in the paper), and you could win a $25 gift card for... the Port Authority. Aw, come on, they have money troubles.

I've ridden buses on the East Busway before, and you'll be amazed how quickly you can get home. As you can guess, I occasionally ride the 61C to McKeesport. If it's rush hour, the trip from Oakland to McKeesport can take 50 minutes. On the schedule. It takes about 65 minutes in real time since it seems it takes 30 minutes just to ride the length of Murray Avenue. And don't even mention the trouble to get on in Oakland due to overcrowding.

And then I found the 58C and 58P buses. They only run rush hours in the peak direction, but they can take me from Oakland to McKeesport in about 25-30 minutes. Yeah, it's ridiculously fast. The only problem? I have to catch it at Negley Station on the East Busway, which thankfully is served by the EBO, 71A and 71C. So it takes a transfer, but it's worth it in time and saving frustration.

The East Busway's quick connections to Eastern suburbs could be in jeopardy as the Rankin Bridge will be partly closed starting in May. The old bridge is rated "structurally deficient," so an upgrade is much needed. But traffic due to lane restrictions could slow down the buses which exit the busway in Swissvale. No word from the Port Authority whether buses will be rerouted.

And a little trivia: did you know city and county officials sometimes get busway passes? Former Port Authority board chairman and county executive Jim Roddey had one, until he gave it up due to controversy. A Post-Gazette writer rode with him right before he turned in his pass. Roddey even auctioned it off (voided) at a charity auction for $400.

Could other vehicles use the busway perhaps? It's been mentioned before, with Yellow Cab saying they'd pay for the privilege. It came up again during Onorato's wish list for transit between Oakland, Pittsburgh, and the Airport (covered here in November). The Post-Gazette was quick to say that the federal government might not be too happy using a busway as a turnpike though.

So happy 25th East Busway! You're not the T, but that's ok.

Oh, and P.S., if you enter the contest, just look at the first link in this post. All the answers are there. And if you're interested in more history about the busway, PAHighways has lots of info, including the controversy over the 2003 expansion.

Friday, February 1, 2008

Bus Peeves Chapter One

Sorry for the lull in posts lately, but this weekend I hope to get out a review of the Presidential Candidates on transit issues. So I figured I'd tide everyone over with a discussion on some of what bothers me about transit in Pittsburgh. I bet these peeves are universal to most transit systems too. Now, the obvious responses would be to say more routes and more trips, but I'd like to look more at the riding experience itself that could maybe be fixed without large budget increases. Sadly, this looks to be first in a series. Feel free to join in.

The Buses
  • The schedules are never there! It's hard for a lot of people to acquire a schedule for a route. If you work downtown, you can get them at T stations or at the Port Authority Service Center on Smithfield. However, if you can't get to these places you might be out of luck. The racks on the buses are often empty. When they are filled, they often carry schedules for the rush hour routes probably used by the bus when it left the garage. Some buses I've been on just seem to be filled with random schedules running nowhere near Oakland. These seems like it could be solved easily be restocking the racks more often.
  • Some are really old. There's a lot of the old buses still out there. And not just the paint scheme is bad. The seats are broken, the bus is darker, and there's usually no digital destination sign that tells you what the next stop is. Those signs really help those riding transit feel less intimidated riding a new route, and hopefully more will be installed soon.

Schedule Information

  • There's no system map. The system map on Port Authority's website is woefully out of date and very confusing. Recent cuts are not on the map, which appears to be at least 5 years old (note the mention of the "Kaufmann's Clock", the lack of PNC Park and Heinz Field, and the old Ride Gold logo.) Printed system maps seem to be nonexistent. The closest I have seen are the "Way To Go Pittsburgh" maps which are a decent review of major routes that connect Downtown with Oakland and other parts of the city. Wait, see how none of that preceding sentence was a hyperlink? That's right. I can't find "Way To Go" maps anywhere on the website. Same goes for the "Ride Guide," a vague but somewhat useful pamphlet of which routes go where. Look for both of those at your nearest schedule rack I guess.

  • The telephone service number is understaffed and closes early. People would be less fearful to take transit if they knew they could call someone and ask if their bus is coming. Unfortunately, customer service closes at 7:00pm on weekdays and 4:30pm(!) on weekends. The weekend time is ridiculous, since it is too early for both workers and leisure riders. Also, the phone lines are jammed on weekdays, leading to long wait times. Usually the late bus shows up by the time you get them on the phone. Problem solved I guess.

The Riders

  • First, a preface. Some unsavory people ride transit. I don't know if transit attracts them or if transit is your only chance to see all walks of life. Unfortunately, I don't have many horror stories because I'm a guy, and the terrible stories almost always involve harassment of females. Instead of focusing on those creeps, I'll instead talk about rider etiquette that could be helped by driver (and even rider) enforcement. But please know, if someone is making you feel uncomfortable, tell the driver or call Port Authority Police at 412-255-1385. Drivers don't take crap, and riders do get kicked off and arrested.

  • Ok, here it comes. MOVE TO THE DAMN BACK OF THE BUS! I cannot stress this enough. Riders get passed up because you don't want to move to the back. Everyone is getting off at Forbes and Murray anyway. You'll get off too. Your friend sitting in the front will still be there when you get off. Move it. A little further back please. No, don't stop at the stairs at the back of the low-floor buses. Walk up them. There you go.

  • People who save seats or sit on the outside. Welcome to public transit. You're going to have to sit next to someone.

  • People who crowd the front of the bus when it's not even full. This is just weird and they deserve every rider getting on elbowing them as they try to make their way to the empty back seats.

  • People who don't pull the cord but expect the driver to stop by yelling "Hey I'm getting off here" as it rolls away. Come on. It's there for a reason. Believe it or not I've seen this.

  • People who don't move from the front seats for the elderly. I've seen two elderly people who were standing fall down. Don't let that happen. It just isn't cool to watch an 80-year-old man hang on for dear life while the college student sits comfortably in the front seats.

  • Did I mention people need to move to the back of the bus?

That's all I have for now, and know that with all of this, I still enjoy public transit. There's a real link to the people and the city when you ride a bus. You really do feel like everyone is in this together. We may be from different places and come from different backgrounds but we're all on the same route.

Friday, January 18, 2008

A Drinker-Friendly Port Authority

Yes, the drink tax is a bit controversial:
It all adds up to one prediction: these taxes will not last longer than Onorato's term, whether it ends in 2011 or he leaves early to run for Senate or Governor. The focal point of anybody getting his job will be repealing this tax. So Port Authority better use this money while it lasts to improve ridership.

How can it do that? Well, maybe by catering more to the drinkers that will now be funding it!

Some current reasons why drinkers should ride the bus now:
  • Don't have to find a parking space on the South Side!
  • Drink up! You aren't driving!
  • Low floor buses, so no difficult steps to stumble up!
  • You don't have to tip the driver!
Ok, but there's plenty of reasons drinkers would not ride a bus after a night on the town. I have a few suggestions to alleviate those problems by looking at the 54C, the route that connects the colleges and the bars on the South Side:
  • Friday schedules. Right now, buses have separate Monday-Friday, Saturday, and Sunday/Holiday schedules. This does not make sense for buses that would be used by bar goers, since Friday buses to the South Side and the Strip would be more popular due to the weekend. Port Authority knows this, since the 54C route runs much later on Saturdays (Leaving South Side for Oakland, last bus is 12:49a M-F, 2:24a Saturday.) Instead of adding more trips to every weeknight, how about adding them just to Friday nights when they'll be busier? It might even allow for small curtails of service of other nights.
  • Move last bus closer to last call. Staying at the bar until they kick you out on a Friday night? Sorry, the last bus left 70 minutes ago. And on Saturday? There's just one departure, at 2:24a. Yep, waiting on East Carson Street at 2:00am for 20 minutes.
  • Run short trips for partygoers. Hey, I don't know when the 54C is crowded, but my guess is that between the Strip and the South Side it's way more popular than when it continues to the North Side or Bon Air. On weekends, reduce the length of the route from 1hr to 30min for some trips by making the popular spots of the Strip and South Side as turnaround points. This would allow for some more frequent service.
  • Bus info at shelters. These people will be new riders, unfamiliar with the system. Everyone constantly makes calls for schedules and maps at shelters. A 2005 City Paper article showed some of the issues, including the fact that Port Authority does not own the shelters. Perhaps publicizing the number for Let's Go on Bus Stop signs would do the trick?
  • Deals with local establishments. Ok, this is not going to happen easily now that the drink tax has made the Port Authority the enemy of bar owners. But hopefully some would be willing to keep some schedules and passes on hand to give to patrons wanting to save on cab fare.
A lot of these ideas may sound like the UltraViolet Loop bus that ended in 2004 due to lack of funding. According to this old schedule, when was the last run from South Side to Oakland? 3:09am. Damn. According to this City Paper report, the bus had a lot of overlap with the 54C and really wasn't too popular until after midnight. It also ran year-round, when a seasonal service might have helped save money during summer break for colleges.

I think that by adding some later trips with a bit more frequency on Friday and Saturday nights could help bar goers swallow the tax a bit more easily. Of course, there probably are other areas that increases in bus services on weekends could help, but I'm only one man Port Authority. Figure those out for yourself.

Tuesday, January 15, 2008

Pittsburgh Transit Blog Roundup

Time again to check out what my fellow bloggers have to say...

Sunday, December 2, 2007

Steal this idea PAT: Ad-Sponsored Hand Schedules

Ok, hear me out. For a select number of routes that go through popular business districts in and around Pittsburgh, the Port Authority should accept ads to place in their printed bus and T schedules. Advertisements for local businesses along the route could help those taking the bus find a place to eat, drink, or have fun. Commuter riders probably rarely look at paper schedules, so this idea would work best on nighttime or weekend buses and trolleys going to business districts and malls.

Take a look at a 59U schedule. A quarter of one side is completely blank. Placing an ad there for a restaurant at the Waterfront or a theater in Squirrel Hill would reach an extremely targeted audience. So I pretty much imagine this idea being limited to a small number of buses (54C, 59U, 64A, 500). The ads should fit the current color scheme to save money and they should only appear within the schedule. They should mention that advertisement does not imply approval from the Port Authority. They should in no way affect the information contained on the schedule (map, timetable, fares, etc.) It would even be worthwhile to instead of ads just have a listing of local businesses who pay to be included on schedules.

So here's the issue: why doesn't anyone do this already? Because the Port Authority is a public enterprise? That doesn't stop them from covering their buses in and out with ads. Let's look at Port Authority's advertising policy:

Port Authority will not accept advertisements that are obscene, unlawful, misleading, libelous or fraudulent. Further, Port Authority will not accept advertisements that are non-commercial; that appeal to prurient interests, that are or may be offensive to riders; that glamorize or otherwise promote violence, sexual conduct, alcohol or tobacco use; that are political in nature or contain political messages; or that are reasonably determined not to be in good taste. This policy is intended to be an objective and enforceable standard for advertising that is consistently applied. It is also Port Authority's declared intent not to allow any of its Transit Vehicles or Property to become a public forum for dissemination, debate or discussion of public issues.


This policy has gotten PAT in hot water before regarding a PSA telling ex-criminal offenders that they have to right to vote. PAT denied them because they are non-commercial. Not that PAT doesn't have plenty of ads for other non-profit organizations that don't target ex-cons. I'm sure Port Authority would not like their schedules filled with ads for payday loans, medical studies, and bail bondsmen. So this is a very large hurdle. In addition, the ads should be related to the area on the route, since this is what makes them relevant, but their current policy does not restrict based on area. I'm not sure if this policy is PAT's or if it is state or federal based.

But I know this: I never read ads in magazines but a restaurant ad in a program for a show Downtown worked because I needed a place to eat after. An ad for a restaurant or shop along the route (and a reminder to pull the cord at Murray/Beacon) could work pretty well for businesses and the Port Authority. Even if it just covered the cost of schedules, Port Authority has long been looking for a way for businesses to "sponsor" routes that serve them. Here's their chance. So consider this a free one PAT.